Economics
Series

Economics

How the Economy works

Economics, or the study of the economy, is fundamental to understanding the context in which businesses operate and trade. 


Economies are made up of markets – places where people trade goods and services.  Economics is the study of the exchange of things of value in markets. 

The study of decision-making by individuals and firms

Understand economic trends and how to analyse them

The "Why"

Common questions to answer before diving in to economics education

The study of exchange of things of value in markets.

Economics comprises two main fields – micro (decision-making by agents) and macro (high-level trends).

Any business – retail, B2B and professional services – operates in a broader economic environment.

Understanding micro economics helps anyone to make better and more logical decisions.

Understanding macroeconomics will help you to understand the background forces driving revenue, costs and other factors affecting your business performance. 

Economics resources abound on the web, but we recommend central bank resources such as the Federal Reserve education and Reserve Bank of Australia